General English: Elementary to Upper Intermediate
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This course will enable students to develop the necessary language skills to participate in a broad range of community, work and vocational education programs. The program focuses on reading, writing and spoken skills, and correct use of English grammar. Students will develop learning strategies to support continuing language learning.
This course is ideal for students who have a basic level of English literacy and language skills.
Qualification Description
CRICOS Course Code: 112488F
Courses in General English are at the following four levels – Elementary, Pre-Intermediate, Intermediate and Upper Intermediate.
The General English course integrates the four macro skills or reading, writing, speaking and listening with grammar, vocabulary and pronunciation. This approach provides students with the knowledge and the cultural understanding to succeed in a variety of contexts in an English-speaking country. Each of the skills requires the development of strategies that help students approach situations where they need to use their knowledge of English to communicate.
The four levels are scaffolded, each building on the preceding level. Each lead to a qualification at the Common European Framework of Reference for languages – A1, A2, B1 and B2.
The exit competencies are:
A1 – Can understand and use familiar everyday expressions and very basic phrases aimed at the satisfaction of needs of a concrete type. Can introduce him/herself and others and can ask and answer questions about personal details such as where he/she lives, people he/she knows and things he/she has. Can interact in a simple way, provided the other person talks slowly and clearly and is prepared to help.
A2 – Can understand sentences and frequently used expressions related to areas of most immediate relevance (e.g., very basic personal and family information, shopping, local geography, employment). Can communicate in simple and routine tasks requiring a simple and direct exchange of information on familiar and routine matters. Can describe in simple terms aspects of his/her background, immediate environment and matters in areas of immediate need.
B1 – Can understand the main points of clear standard input on familiar matters regularly encountered in work, school, leisure, etc. Can deal with most situations likely to arise whilst travelling in an area where the language is spoken. Can produce simple connected text on topics which are familiar or of personal interest. Can describe experiences and events, dreams, hopes & ambitions and briefly give reasons and explanations for opinions and plans.
B2 – Can understand the main ideas of complex text on both concrete and abstract topics, including technical discussions in his/her field of specialisation. Can interact with a degree of fluency and spontaneity that makes regular interaction with native speakers quite possible without strain for either party. Can produce clear, detailed text on a wide range of subjects and explain a viewpoint on a topical issue giving the advantages and disadvantages of various options.
Important Information
Duration
Each level is delivered over a single term of 10 weeks [50 days]
The scheduled contact study per week is 20 hours – 4 hours each day, Monday to Friday, excluding public holidays.
There may be 3 sessions available.
- 8:30am-12:30pm
- 1:00pm-5:00pm
- 5:30pm-9:30pm
Intake Dates [subject to confirmation]
26/06/2023
18/09/2023
08/01/2024
02/04/2024
24/06/2024
16/09/2024
Pre-requisites
Nil
Mode of Delivery
Face to Face.
Location of Delivery
Ironwood Institute is located at Level 3, 112-118 Rundle Mall, Adelaide 5000.
The campus is in the heart of Adelaide City Centre, which offers an excellent blend of history, culture, modern lifestyle, and congenial learning environment.
The site is well connected by public transport (bus, tram, and train).
Entry Requirements
All students are required to undertake a Placement Test prior commencement to establish their level of entry for either Elementary, Pre-Intermediate, Intermediate or Upper Intermediate. All students must be 18 years of age at the time of commencement.
Progression
Students undertaking General English courses will need to transition to English for Academic Purposes if they are intending to pursue courses at University level. Students requiring English for Academic Purposes can continue at two levels – Foundation and Advanced [refer to next section]
Licensing/Regulatory Information
No occupational licensing, legislative, or certification requirements apply to this course.

Course Structure
- Total Units 9
- Core Units 6
- Elective Units 3
Plan, implement and manage content marketing (Core)
Plan, conduct and optimise organic social media marketing (Core)
Plan, manage and optimise paid social media advertising (Core)
Establish, build and leverage a personal brand on social media (Core)
Plan, implement and manage social media conversion strategies (Core)
Develop a social media strategy (Core)
Identify and evaluate marketing opportunities (Elective)
Design and develop marketing communication plans (Elective)
Undertake project work (Elective)
Assessment Methods
Assessment methods include but are not limited to:
- Question and Answer
- Case Studies
- Work Sample
- Projects
- Knowledge Tests
Qualification
On successful completion of this course, you will be awarded the 10904NAT Diploma of Social Media Marketing. Students who successfully complete only one or more units of competency within this Qualification will receive a Statement of Attainment. (By enrolling in this course, Ironwood Institute does not guarantee a learner will successfully complete and receive the qualification).
Qualification Pathways
BSB60250 Advanced Diploma of Marketing and Communication* or other Advanced Diploma qualification and Bachelor of Business (Marketing), Bachelor of Marketing and Communication or Bachelor of Commerce (Marketing). (Ironwood Institute does not guarantee an automatic pathway to a university degree and advises students to seek confirmation with the university) Please refer to Ironwood University Pathways for further details.
* * BSBMKG542 Establish and monitor the marketing mix and BSBMKG555 Write persuasive copy to be completed in addition to the three electives within the Diploma of Social Media Marketing as taught by Ironwood Institute to meet the pre-requisites.
Employment Opportunities
This Diploma of Social Media Marketing provides graduates with social media marketing knowledge and skills required to perform the following roles:
- Marketing Director/Manager
- Social Media Manager
- Social Media Strategy Manager
- Marketing Manager
- Brand Manager
- Social Media Strategist
- Content Marketing Strategist
- Community Manager
- Digital/Social Media Coordinator
- Digital Marketing Assistant
- Communications Assistant
(Ironwood Institute does not guarantee an employment outcome, licence, or accreditation at the completion of this qualification).

Work-based Training
Not applicable
Work Placement
Not applicable
Fees
Ironwood Institute will charge the learner for the enrolment application, tuition, material fees, and training product as per the nominated fee schedules as outlined below;
Fee Type | Administration (AUD) | Learning Resources (AUD) | Tuition (AUD) | Total (AUD) |
---|---|---|---|---|
Full fee | $250 | $250 | $17,000 | $17,500 |
Initial deposit – 50% of tuition for offshore students and 25% of tuition for onshore students plus administration and learning resources.
Further Information
Consumer Protection
Overseas Students Health Cover
Ready to Apply?
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